In a first, consumers will now be able to purchase RSPCA approved frozen salmon across Woolworths stores nationally.
Huon Aquaculture’s General Manager of Sales and Marketing, Callan Paske, said Huon is the first and only seafood producer in Australia to join the RSPCA’s Approved Farming Scheme.
“All farmers, land or sea-based, should consider their stock as living, feeling beings and Huon is proud to have met the high standards of the RSPCA Approved Farming Scheme every year since 2018,” Callan said.
“The introduction of frozen Huon Salmon featuring the RSPCA-approved logo will reassure consumers that our fish have met health and welfare standards second to none in the industry.”
Consumers can make a choice to buy fish that are farmed with a focus on animal welfare; Huon Salmon have been raised throughout their entire life with a focus on their welfare from the hatchery through to harvest.
“Our new frozen range offers conveniently portioned, versatile meal options that are quick and easy to cook,” Callan said.
Huon Salmon to Go frozen portions are harvested, hand-filleted and frozen, locking in the freshness and preserving its nutrients.
“Salmon is a super food protein, rich in Omega-3 and adaptable to many different flavour profiles and cuisines.”
Available in 700 gram packs (skin-on), the new RSPCA-approved frozen range is now available in Woolworths supermarkets nationally.
“We have also launched a frozen side (880 gram), seasoned with lemon pepper enabling home cooks to experience restaurant-quality salmon dishes in the convenience of their homes.
In Australia, the most commonly eaten frozen seafood is catfish fillets from farms in Vietnam (Department of Agriculture, Australia’s Seafood Trade Report).
Mr Paske said Huon’s new product lines provide Australian consumers with a locally farmed frozen fish alternative.
For more information on Huon’s products and farming methods, visit: www.huonaqua.com.au.